Preparing For New Health Care Market Realities

Wednesday, April 27, 2011 (7:30 AM - 12:30 PM)

A Comparative Effectiveness Symposium

Health care is changing. Will your strategy work with the new health care realities? Learn what the thought-leaders are doing NOW to prepare.

When:
Time:
Cost:
Wednesday, April 27, 2011
7:30 a.m. Registration and Continental Breakfast | 8 a.m. - 12:30 p.m. Program
WBBA Members: $75 | Academia, Nonprofit, Students: $40 | Nonmembers: $125

Many knowledgeable observers are predicting that the fee-for-service approach to paying for health care in the U.S. will be dramatically altered or eliminated much sooner than previously expected.  The decisions being made now about products, services, investments, partnerships and trials will need to accommodate new market realities. This half-day morning symposium will consider the forces shaping the market changes, the implications for companies and institutions, and the resources and expertise available to decision-makers.


The discussion will be of benefit to:

  • Medical device and diagnostics innovators
  • Biotechnology entrepreneurs
  • Health information technology (HIT) and other medical software developers
  • Healthcare providers and organizations
  • Benefits managers and purchasers
  • Private and public insurance company executives

Symposium speakers:

  • Sean Tunis, MD, MSc - Founder and Director, Center for Medical Technology Policy; Former Chief Medical Officer, CMS
  • Mitchell Higashi, PhD, MBA - Chief Economist, GE Healthcare
  • David R. Flum, MD - Professor of Surgery, Adjunct Professor of Public Health and Pharmacy, University of Washington

Panel of local innovators:

  • Moderated by: Larry Kessler, ScD - Professor and Chair, Department of Health Services, School of Public Health, University of Washington
  • Panelist: Roki Chauhan, MD - Senior Vice President and Chief Medical Officer, Premera Blue Cross
  • Panelist: Richard Cooper - CEO, The Everett Clinic
  • Panelist: Caroline Whalen - Chief Administrative Officer, King County

Symposium organizing committee:

  • Lee L. Huntsman, PhD - President Emeritus, Professor of Bioengineering, University of Washington; Executive Director, Life Sciences Discovery Fund
  • Thomas A. Baillie, PhD, DSc - Dean, University of Washington School of Pharmacy
  • David R. Flum, MD - Professor of Surgery, Adjunct Professor of Public Health and Pharmacy, University of Washington
  • Larry Kessler, ScD - Professor and Chair, Department of Health Services, School of Public Health, University of Washington
  • Sean D. Sullivan, PhD - Professor of Pharmacy and Public Health, Director-Pharmaceutical Outcomes Research and Policy Program, Associate Dean for Research, University of Washington

 

 Thank you to our symposium sponsors:         
                                                                  


                                                                                 

 


© 2012 Washington Biotechnology & Biomedical Association

        
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